Fake it ’til you make it: Counterfeit risks on Amazon
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Apparel companies, or any other product line who chooses not to sell their products on Amazon, take a huge risk. Considering 89% of consumers reportedly choose the e-commerce site as their go-to place to shop online, the likelihood of losing potential customers is pretty high. When apparel companies like Nike opted out in 2019, other big-name companies took notice.
Fake it ’til you make it: Counterfeit risks on Amazon
Fake it ’til you make it: Counterfeit risks…
Fake it ’til you make it: Counterfeit risks on Amazon
Apparel companies, or any other product line who chooses not to sell their products on Amazon, take a huge risk. Considering 89% of consumers reportedly choose the e-commerce site as their go-to place to shop online, the likelihood of losing potential customers is pretty high. When apparel companies like Nike opted out in 2019, other big-name companies took notice.